For Information Call: (915) 533-BASE

El Paso, It's All Good
Southwest University Park




CLICK HERE to purchase your tickets!

El Paso - JUNE 14, 2018 - Country Music singer and song writer, Lee Brice, will headline the Third Annual Way Out West Country Music Festival (WOW Fest) to be held on Saturday, October 13th at Southwest University Park. Now in its third year, El Paso’s own country music festival also includes Travis Denning, The Powell Brothers and local country music musician, Frank Ray! Fans can purchase tickets to the Way Out West Country Music Festival at the Southwest University Park box office or online at or by CLICKING HERE.



The Way Out West Country Music Fest will also features a Margarita contest, Chili Challenge, a one-of-a-kind outdoor dance floor, unique retail and craft vendors, plenty border food favorites along with ice cold drinks! Kick back with a frosty beverage and sing along or grab your partner and two-step under the stars!

Live Country music, delicious food, and a fabulous climate… Just a few reasons to celebrate WAY OUT WEST – where Texas begins and the party never ends!      


Date: Saturday, October 13th, 2018
Gates: 5:00 p.m.
Location: Southwest University Park, by CLICKING HERE and the Southwest University Park Box Office.
For information
Event information:



Floor VIP Ticket: Get the TOTAL WOW Experience! The VIP ticket will give access to Ballpark Concourse area, the Chili Challenge area, the Ballpark GA seating areas and the Floor area where the Western Tech Party Zone, the outdoor dance floor, the Bud Light main stage, and the TFCU VIP patio are located. The VIP patio area includes free drinks and food while supplies last as well as free parking at the UPPT garage on San Antonio Street and a fast pass through Ballpark clock tower entrance on Durango Street to avoid long lines. 

WestStar Bank Club Ticket: The WestStar Bank Club ticket gives access to the WestStar Bank Club, the Ballpark concourse area, the Chili Challenge area, the Ballpark GA Seating areas, and Floor access where the Western Tech Party Zone, the outdoor dance floor and the Bud Light main stage are located.

Floor Ticket: The Floor ticket gives access to Ballpark concourse area, Chili Challenge area, the Ballpark GA Seating areas and Floor access where the Western Tech Party Zone, the outdoor dance floor and the Bud Light main stage are located.

General Admission Ticket: The GA ticket gives access to Ballpark concourse area, the Chili Challenge area, and provides access to Ballpark GA seating areas. 



$10 Off Tickets: Available at any Starr Western Wear location, save $10 on a pair of General Admission or Floor Admission tickets. Not available for the TFCU VIP Patio, the WestStar Bank Club or Premium Hospitality areas.

25% Off Tickets: Active duty military, veterans, first responders and government officials may receive 25% off General Admission or Floor Admission via or at the Southwest University Park Box Office (must show valid ID). Not available for the TFCU VIP Patio, the WestStar Bank Club or Premium Hospitality areas.





When Lee isn't selling-out arenas on tour, he’s writing and recording songs, working on his new business partnership with whisky brand American Born, or spending time with his family in the great outdoors.

 Lee is a family man, proud husband, and father of two sons and new daughter Trulee Nanette, born in June of 2017. His latest single, “Boy," serves as a tribute to his young boys, Takoda (9 years old) and Ryker (3), both of whom appear in the song's emotional video. The song delivers another poignant performance from a world-class male vocalist whose string of multi-platinum hits — including "I Don't Dance," "Hard To Love," and "Drinking Class" — have always shone a light on the everyday heroes in our midst. Brice's fans won't have to look very hard to see glimpses of their families in "Boy."

“I’ve tried to walk a fine line between the commercial and the things that are tangible,” he explains. “I’m on the road 200 days a year, trying to write songs when I’m in town. But I also want to make a life: I have a wife, a baby, two little boys and a home. That’s important to me. So when I’m home, I work harder and dig deeper into living. You know, you have to live so you have something to work from and write about.”

CLICK HERE for more on Lee Brice.



A native of Warner Robins, Georgia, Travis Denning vividly remembers the moment he realized he wanted to pursue music for a living. He was seven years old sitting in his Dad’s truck and heard AC/DC for the first time. From then on, he was hooked and devoured all types of music from country, heavy metal, pop and rock. Travis started playing local bars at the age of 16 and built a solid following from his distinctive songs and raucous guitar licks. He moved to Nashville in 2014 and within a year signed a publishing deal with Jeremy Stover’s RED Creative Group. After securing outside cuts by Jason Aldean, Justin Moore and Chase Rice he caught the attention of Universal Music Group where he eventually signed a record deal in 2017. Travis recently opened shows for Lanco, Chase Rice as well as Justin Moore.

This year, Denning signed to Mercury Nashville and released the single "David Ashley Parker from Powder Springs", which has charted on Country Airplay. Described by Rolling Stone as “Heart-tuggin’ nostalgia for rowdy bars, random hookups and cruising small towns with a beer bong”, his debut song is based on Denning's real-life experiences with the fake I.D. he used when he was under-aged, and, to top it off, David Ashley Parker is a real person whose identity Denning used to buy beer and cigarettes when he was not old enough to do so legally.  Relatable and real, Travis Denning is a perfect fit to the line-up of talented artists performing at this year’s Way Out West Fest.

CLICK HERE for more on Travis Denning.



The Powell Brothers are Country/Americana recording artists from Houston, Texas.

The group is fronted by brothers Taylor Powell (lead vocals) and Blake Powell (lead guitar).  The Powell Brothers spent the first half of 2018 promoting their radio single “Coming Home.”  The single enjoyed much success on the charts, spending several weeks in the Top 20 on both the TRRR and CDX Traction Texas radio charts.  The group’s new single, “Somewhere Down The Road,” is set for release to radio, Spotify and iTunes in July of 2018.  Both singles will be featured on “Leave on the Light,” the band’s first full length record releasing this Fall.

When asked about The Powell Brothers’ explosive growth and what the future holds, Taylor Powell explained “It all boils down to this; good songs and good people.  We are committed to the craft of songwriting.  Our goal is to make every song and album better than the last, and to surround ourselves with the best people.”  Blake Powell echoes his brother’s thoughts and adds, “As we grow, our goal is to deliver recorded music and live performances worthy of the love and support we are so blessed to receive."

Taylor and Blake have a strong passion for performing live, a fact reflected by the brothers’ busy tour schedule.  The group has shared the stage with numerous top national and regional acts including Billy Currington, Josh Turner, Gary Allan, Granger Smith, Pat Green, The Bellamy Brothers, Randy Rogers Band, Cody Johnson, Gary P. Nunn, Kevin Fowler and many more.  In their home state of Texas, The Powell Brothers perform regularly at legendary live music venues including Gruene Hall, John T. Floore’s Country Store, The Rustic, Luckenbach, Texas, Dos Amigos, Brewster Street Ice House, Magnolia Motor Lounge, The Blue Light Live and Goode Company Armadillo Palace to name a few.

They have not slowed down in 2018.  In addition to releasing their first full length album “Leave on the Light,” the group will complete a Summer Tour that includes ten dates across the Western U.S. with stops in New Mexico, Wyoming, Utah, Idaho, Washington, Oregon and California. Highlights include performances at the Oregon Jamboree (Sweet Home, Oregon), Oyster Ridge Music Festival (Kemmerer, Wyoming) and Yakima Downtown Summer Nights Concert Series (Yakima, Washington).  Back home in Texas, it doesn’t get in bigger than the rodeo season.  2018 saw The Powell Brothers perform at four of Texas’ largest rodeos, including the Houston Livestock Show & Rodeo, Rodeo Austin, San Antonio Livestock Show & Rodeo and the Rio Grande Valley Livestock Show & Rodeo.

CLICK HERE for more on the Powell Brothers.



Frank Ray will be filming the video to his new song "Stereo" at Way Out West! 

The addition comes just in time as Frank Ray’s song “Drive” hits #1 on the Texas Country Regional Radio from his debut EP, Different Kind of Country. A former police officer in Las Cruces, New Mexico, Ray left the force in August 2017, to pursue music full-time, and his career has been in the fast lane ever since. “Drive” has raced-up the Texas Country Regional Chart going from 10 to 6 to 4 to #1 in the last four weeks!

Described by Rolling Stone as “Easygoing contemporary country with pop-soul hooks and a dash of Southwestern spice” his talent has already been recognized by the industry with Ray opening in shows for Keith Urban, Kane Brown, Brett Eldredge, Luke Bryan, Kip Moore, LANCO, and Luke Combs.

A triple-threat songwriter, singer, and guitarist, Ray wrote all the songs on his debut EP, which has spawned two top-ten hits on Texas Country Radio. The inspiration for the riveting title track “Different Kind of Country” comes from Rayʼs experience as a Hispanic American. The themes of his infectious songs are resonating with country fans nationwide, with his YouTube vlogs capturing his rapid rise.

CLICK HERE for more on Frank Ray.